How Web Application Security Solution Helps Businesses of any size, from all Different Industry Verticals?

A web application security solution can help businesses protect their apps and website from potential cyberthreats. Businesses of all sizes, across industries and verticals, depend on a web app security solution that stops cyber attackers from taking advantage of any vulnerabilities in their applications. 

Some common web application cyberattacks include SQL injections, remote command execution, data breaches, cross-site scripting, path traversal, etc. Such attacks can lead to attackers getting illegal access to an organization’s data and applications.

It can also cause malicious code to enter the application and cause irreversible damage to it. Further, it can even compromise the accounts of the users of that application. A security leak can have a disastrous effect on a company’s overall reputation, its sales, and its long-term relationship with the customers. 

How Does A Web Application Security Solution Work?

In essence, a web app security solution helps a website or app run smoothly, even when it is under an attack. The aim of such a solution is to stop an attacker from taking undue advantage of any application vulnerabilities. 

Web apps can suffer from a range of issues. A security solution can identify the cause behind different issues and implement necessary controls during the early stages of the software development life cycle (SDLC) such as security design, and coding. This helps in addressing any flaws or bugs that were there at the design or implementation stage of the app development. 

Developers use security tests to understand how different security attacks work and what can be the severity of those attacks. This helps in prioritizing the security controls being put in place.

These days, artificial intelligence (AI) and machine learning techniques allow the creation of more robust security solutions. AI and ML are helping to better predict the kind of threats an application may encounter in the future.

Accordingly, security coding can be reviewed and improved. The adoption of AI and ML has automated this process of identifying the threats and reviewing the code. 

Similarly, web app security solutions can also be used to identify and remove any unused apps carried by the organizations on their infrastructure. Such apps are a security nightmare, which can be cracked easily by attackers to get into the system and cause damage. 

Why Should Application Security Issues and Solutions Be Relevant for Businesses?

Irrespective of the size of an organization, if it has an online presence, it needs to secure its web properties from any malicious threat that may impose itself. The rising incidence of security breaches and the ever-increasing reliance on the internet by businesses and consumers, has made it abundantly clear that web app security is not an option, but a necessity for businesses of varying strengths. 

How Has COVID-19 Increased the Need for A Web App Security Solution for Businesses?

In the post-COVID-19 world, it has become even more important that many businesses go online, such as retail, education, and finance. Due to the pandemic impact, all work and educational tasks have moved online which has further increased smartphone adoption by consumers. Besides, national and state governments have also deployed apps for users to ensure their safety. This has led to the rising market of mobile apps for different purposes such as work, education, e-commerce, etc. 

All of this has necessitated the need for security solutions for web applications. As per statistics, the global market size for web application security solutions is all set to more than double in the next five years. From USD 6.2 billion in 2020, it is expected to reach USD 13.2 billion by the year 2025. This is the direct impact of businesses and consumers going digital.

When businesses develop their digital infrastructure, many of their confidential and critical business information and applications get shared across different platforms. This makes them a target of any cyber threats as well.

Web applications are the cause of roughly 30% of security breaches in any organization. On average, such breaches have cost roughly USD 8 million to their companies per breach. In today’s scenario, if companies do not deploy effective security solutions for their web apps, they can pose a serious risk to their business, and their customers’ safety and privacy. 

The Way Forward

Adopting stringent web app security measures is a requisite for any organization today. Whether it is just foraying into the world of web apps or a seasoned brand, an organization can leverage application security to secure their systems, improve the security measures, and predict threats. 

A good web app security solution can help you keep your web infrastructure running as it should be. Get in touch with trusted web security experts like Indusface to know how your organization can achieve comprehensive web security by implementing their web application security Firewall, AppTrana.